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Slide 1: MEA-I Microenterprise Acceleration Program (MAP) www.mea-i.org info@mea-i.org Sponsored bySlide 2: MEA-I An initiative designed to speed up economic development in communities for the regions around the world. Delivered in partnership with local non-profit organisations, MAP provides SMBs with the right training to be able to solve everyday business challenges, so they can grow and create new jobs. MAP is delivered by the Micro-Enterprise Acceleration Institute MEA-I is a non-profit organisation sponsored by HP. What is MAP ?Slide 3: MEA-I Benefits of MAP for Regional Development Agencies • Get a hands-on and ready-to-go Curriculum to teach Entrepreneurs and SMB’s managers how to develop their business with ITC tools • Get their trainers trained on effective delivery of the curriculum • Enlarge their services to Entrepreneurs and SMB’s managers • Get top class training center (mobile or fixed) • Increase international visibility of their region on their local micro- business development • Participate in International development (Africa, Eastern Europe, ..)Slide 4: MEA-I Applying the power of technology to unlock the potential of individuals and communities while growing the business Piloting new models of Multi- stakeholder – Partnerships Leverage from HP leadership to foster an innovative network of education centers for entrepreneurs and micro- business owners MAP approachSlide 5: MEA-I MAP Network MAP Centers MAP Curriculum Program Elements Training of Trainers MAPSlide 6: MEA-I MAP in a nutshell The MAP solution includes: • A fully operational, ready-to-go MAP training centre (when needed) • HP equipment • 19-module curriculum (40 - 60 hours of training) • Professional training of trainers (TOT) • Membership in the MAP network • Access to an on-line platform • MAP award programSlide 7: MEA-I MAP Network MAP Centers MAP Curriculum Program Elements Training of Trainers MAPSlide 8: MEA-I MAP centersSlide 9: MEA-I MAP Network MAP Centers MAP Curriculum Program Elements Training of Trainers MAPSlide 10: MEA-I Business Courses Technology Courses Business Challenges+ Technology Solutions + Modular + Complements Existing Training Courses + Basic and Advanced Options + Open Source + Immediately Applicable + Hands - on HP MAP Curriculum Bridges the Divide Between Business and TechnologySlide 11: MEA-I HP MAP Training Program • MAP curriculum is designed to be fully complementary to existing portofolio of courses • It does not replace existing trainings but is bridging the gap between Business trainings and IT trainings by offering an intergrated appraochSlide 12: MEA-I HP MAP Training Program Business consulting services Business skills training courses ICT training courses Other services HP MAP Training ProgramOpportunity Local microenterprise services menu MarketSlide 13: MEA-I Target Audience • SMB employees • Juggling business challenges • Do not maximize technology for their businesses • Wants brief, practical training that can be applied immediately to the businesses • Desires a stimulating learning environment and prefer to learn by doing • Views their business peers as resources for advice and tipsSlide 14: MEA-I MAP Courses are Interactive WorkshopsSlide 15: MEA-I By enrolling in MAP training, micro-enterprises receive privileged access to: • Immediately applicable hands-on training on how to use ICT to improve their business and grow • Small business online resources for IT solutions and best practices from HP • Awareness and comfort with ICT • Knowledge and skills in the business applications of ICT • The opportunity to assess their needs for further training and technology investment. • The opportunity to share their ideas, experiences, and advice with each other on small business development. What do micro-enterprises receive at MAP training centres?Slide 16: MEA-I Curriculum Topics WebsitesVirtual Collaboration Cash Flow Analysis Project Planning Putting It All Together Setting Priorities TECHNOLOGY MANAGEMENT Financial Accounting Electronic Marketing Communication Devices Financial Graphics Information Management Digital ImagesPresentations Expense Tracking Contact Management Print Marketing Email and Internet Common Financial DocumentsScheduling MARKETINGCOMMUNICATIONSFINANCE OPERATIONS AND MANAGEMENTSlide 17: MEA-I MAP Curriculum Components Virtual Entrepreneur Story Animations Web site Simulations (HOS) Trainer Handbook Implementation Guide Translation and Localization Guide Files to Load onto Participant Computers Classroom MaterialsSlide 18: MEA-I HP MAP Curriculum • How to apply Technology from the Perspective of the Entrepreneur. • Demonstrates a Range of Technologies The curriculum does not aim to replace other technology or business training courses, but to demonstrate a range of technologies and how they can be useful to business. It equips entrepreneurs to make better decisions on a range of issues surrounding the integration of technology into business. MAP Curriculum exists in: English, French, Spanish, Russian, Portuguese, Finnish, Italian, Arabic and GermanSlide 19: MEA-I Objectives At the end of this course, participants will be able to do the following: • Understand different ICT technology solutions that address different challenges businesses face in the areas of Management and Operations, Finances, Communication, and Marketing • Apply various ICT technologies to enhance the efficiency and effectiveness of their businesses • Understand the advantages and disadvantages of certain technologies • Apply ICT technologies to different business challenges and opportunities • Evaluate and upgrade their skills using different ICT technologies • Evaluate their need for, or interest in, further knowledge, training, or ICT purchasesSlide 20: MEA-I MAP Network MAP Centers MAP Curriculum Program Elements Training of Trainers MAPSlide 21: MEA-I Training of TrainersSlide 22: MEA-I HP MAP—curriculum deployment approach Local trainers Entrepreneurs HP MAP curriculum Master trainer Resource trainerSlide 23: MEA-I MAP Network MAP Centers MAP Curriculum Program Elements Training of Trainers MAPSlide 24: MEA-I MAP Network 45 Centers in Europe, Middle East and Africa 15 Countries Objective Share best practices Increase expertise Increase visibility of the MAP centers Leverage from the connection with HPSlide 25: MEA-I Russia Saint-Petersburg Moscow Samara Germany Stuttgart Italy Milano Legnano Israel Kiryat Bialik Egypt Alexandria Cairo Lebanon Berytech Vitech Switzerland Sierre - CimARC Serbia Kosovo Pristina Serbia Beograd Great Britain Coventry Finland Kouvola Kotka Ireland Dublin Galway France Beaumont Chaumont Coulane Marseille …. MAP Network Portugal Lisbon Malta Nigeria LagosSlide 26: MEA-I Services and benefits for MAP network members Membership is free of charge for the 2 first years for new MAP sites, and it offers: • Possibility to participate in EU co-funded programs • Access to marketing brochures and collaterals for activity promotion • Get its trainers registered and certified • Possibility to participate in the MAP network extension and to deliver trainings to trainers of new MAP sites • Participation of their students on MAP Award Program • Access to the updates of the curriculum • Participation in MAP marketing and Press activity • Privileged access for their trainees to HP SMB portal The mission of the network is to enhance the capacity for each member to deliver stronger economic results for its communitySlide 27: MEA-I Micro-Enterprise Acceleration Institute (MEA-I) A full Solution to help the communities succeed creating Job growth Benefits for LDA : A proven solution to accelerate the economical development More effective service delivery Ability to provide clients with access to technology Benefits for micro-enterprises: Hands-on training State-of-the-art HP technology An online learning community online resources for IT solutions and best practices from HP The MAP award programme Local Development Agency Job g rowth Job grow th Job growth MEA-ISlide 28: MEA-I Addressing sweet spot for community economic development City Councils Business AssociationsChamber of commerce Agencies for Economical Dev. Associations for Economical Dev. Business Development services Innovation centers Technology Parks Training Org. MAP MAP MAP MAP Entrepreneurs & Micro-enterprises Micro Enterprise Acceleration Program (MAP)Slide 29: MEA-I HOW to become MAP partner As Regional Development Agency you have different possibilities to become a MAP partner You need one training center - then see next slide on how to join MAP You need to deploy MAP on several sites to several of your members - then we will come and meet with you to show you the possible actions and return for your organisationSlide 30: MEA-I HOW to become MAP member • Check if your organisation qualify by sending to MEA-I the qualification sheet • Precise your domains of interest • Be ready to organise trainings to SMB’s managers • Select teachers to take the MAP TOT • Have the funds available for your MAP participation to the costs ( K10Euros minimum) MEA-I expertise will help you to launch your center in less than three monthsSlide 31: MEA-I Thank you info@mea-i.org Web site: www.mea-i.org Jelena Godjevac, Didier Philippe Sponsored b
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